Reusable DIY lash extensions designed for busy women who embrace simplicity and style.
Madden & Co is the embodiment of luxury DIY lash extensions, fuelled by a mission to empower busy women with the confidence to conquer the world. Our swift and user-friendly application takes mere minutes and guarantees stunning lashes, wherever life takes you. Revel in up to 7 days of flawless beauty and the potential for up to 3 reuses, allowing you to effortlessly navigate your day.
Our Lashes
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Drama Mama
Regular price $20.00 CADRegular priceUnit price per -
Moms' Night Out
Regular price $20.00 CADRegular priceUnit price per -
Cool Aunty
Regular price $20.00 CADRegular priceUnit price per -
Ultimate Kit
Regular price $73.00 CADRegular priceUnit price per -
Wing Woman
Regular price $20.00 CADRegular priceUnit price per
Based in Canada
Enhance your look with our reusable DIY lash extensions that last up to 7 days!
Madden & Co
Ultimate Kit
Introducing the Ultimate Kit for DIY lashes! Ideal for beginners and pros alike, this kit includes 2 sets of Hot Mama lashes (Black), Applicator, Black Lash Bond, Sealant, and Remover. Everything you need to start your lash journey in one place!
How to apply our lashes.
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Step 1: Prepare Your Natural Lashes
Ensure your natural lashes are clean and free of oil.
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Step 2: Trim if Necessary
Use our sharp scissors to trim lashes to the right size or any excess band to prevent irritation.
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Step 3: Apply Lash Bond
Apply a thin layer of our Lash Bond close to the base of your natural lashes, about 1/3 of the way up. Avoid applying glue to the lash tips; use a spoolie to clean up excess or clumping if needed.
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Step 4: Apply the Lashes
Starting with the inner or outer corner, place the lash section under your natural lashes. The band of the section should be 1-2mm from your natural waterline to ensure a natural look with no irritation.
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Step 5: Sealant
Once you have applied all the lashes, you can add a thin layer of sealant. Focus this on the areas you applied Lash Bond. This will prevent any tackiness. Apply using the very tip of the brush or put a layer on your applicators and use the "sandwiching" technique.
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Pro Tip:
All styles are totally customizable! You can skip a section or add one where needed. It can be fun to mix and match too!
The busy mom behind Madden & Co.
Hey, I'm Regina!
As a busy mom of two boys I struggled to find time and money to get my lashes done so I wanted to create something that was long lasting and affordable for other busy women who felt the same! Join me on this lash journey, prioritizing convenience, affordability, and quality, so you can conquer the world with confidence!
Client Love
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Absolutely LOVE Madden & Co lashes! I’ve never been able to get eyelash extensions since the glue irritates my eyes but these don’t bother them at all! Always getting compliments on how natural they look!!
-Stefanie
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I’ve always been a lash extension girlie, and the DIY lashes are unreal!!! I love having multiple different styles to choose from whether just every day wear or something a little extra spicy!! They are easy to apply and I’ve had great lasting results!
-Miranda
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I am actually in love with these lashes! They look amazing, are super easy to apply, I always get compliments on them. They last me a good 7 to 10 days. They give me so much confidence. These lashes are a must have. 😍
-Zoie
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Based in Canada
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Fast Shipping
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Woman-owned Biz
